What is a Display Ad?

A display ad—also known as a visual ad or banner ad—is an image or picture

When you create display ads in ClickAds, you describe your product or service and create categories that we use to reach your intended audience, such as who they are and what they like

Display ads appear on websites, apps, and blogs that are relevant to your product or service based on the categories you choose.
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Display ads come in many sizes, but the five most commonly used sizes are;

Medium Rectangle (300×250)

Large Rectangle (336×280)

Leaderboard (728×90)

Half Page (300×600)

Large Mobile Banner (320×100)

Here are additional ad sizes we can serve:

250 x 250 – Square (social size)

200 x 200 – Small Square (social size)

1200 x 1200 - Large Square (social size)

468 x 60 – Banner

728 x 90 – Leaderboard

300 x 250 – Inline Rectangle

336 x 280 – Large Rectangle

120 x 600 – Skyscraper

160 x 600 – Wide Skyscraper

300 x 600 – Half-Page Ad

970 x 90 – Large Leaderboard

320 x 50 – Mobile Leaderboard (not show on desktop/tablet)

TOP TIP - Websites tend to reserve space for the most common sizes, so those are easier to sell!

NEXT STEP - Best Practices - Display Ads